A branded website in a week for busy business owners that want to get it done, properly.
WELCOME TO YOUR RESERVATION.
Designed to take your business from a scattered, outdated, or DIY online presence to something cohesive, strategic, and ready to support your next chapter - without the 6 month timeline.
Easy like Sunday morning. No endless meetings, projects that drag on for months, or intimidating processes. Just one inspiring, focused week dedicated to getting your brand and website where they need to be to get you to the next level.
GENTLE REMINDER: NOTHING CHANGES IF NOTHING CHANGES.
YOUR NEXT CHAPTER COULD LOOK LIKE:
🍒 AN AESTHETIC AND TRUSTWORTHY BRAND
…that makes it easier for your ideal clients to remember and choose your business, and makes it easier for you to raise your prices.
👩💻 A WEBSITE YOU’RE PROUD TO SHARE
So you show up differently, feel more confident, and market your business the way it deserves. Plus, make it easier for your customers to actually book.
🍾 DONE AND DELIVERED IN ONE WEEK
You could spend the next 6 months still figuring it out - or, it could be done by happy hour on Friday. Your choice…
A WEEK WELL SPENT.
THE PREP WORK
BEFORE YOUR RESERVATION
You'll complete your discovery questionnaire and provide your business details, photography, and inspiration. I'll review everything and prepare your strategic direction before we begin.
CREATIVE DIRECTION + POSITIONING
MONDAY - SET THE SCENE
We establish the creative direction, website structure, and positioning based on your questionnaire and visual inspo.
BRAND IDENTITY
TUESDAY - THE FIRST LOOK
Your streamlined brand identity comes together, and you'll see it applied to your homepage design!
HOMEPAGE
WEDNESDAY - TAKING SHAPE
We build your homepage, refine the copy, and bring the design to life in Squarespace.
THE FULL WEBSITE
THURSDAY - THE BIG PICTURE
Your remaining pages come together, ready for your review and final feedback.
REFINEMENT & LAUNCH
FRIDAY - READY TO LAUNCH
Final refinements, testing, launch preparation, and your brand and website handover.
CONSIDER THIS YOUR SIGN…
A LITTLE SOMETHING TO CELEBRATE THE LAUNCH. 🥂
There are two beta spots for The Reservation at a special introductory rate of $2,000 CAD (regularly $4,000).
You'll receive the full brand and website experience at half the regular investment in exchange for helping me refine this new format and sharing your feedback afterward.
WHAT’S ACTUALLY INCLUDED?
01 / THE STRATEGY
Get clear on your story + what you’re saying.
We'll establish your positioning, core messaging, website structure, and customer journey so your website communicates what actually matters to potential, ideal clients.
02 / the brand
A mini brand featuring a custom wordmark logo, curated colours, typography, and a social media profile photo, all packaged into a simple Canva brand guide that you can use with your team over and over.
A look that sets you apart and is worth remembering.
03 / the WEBSITE
Your new online home, ready to welcome visitors.
Up to four thoughtfully designed Squarespace pages, including website copywriting, mobile optimization, foundational SEO, and clear calls to action.
Don’t worry - we’ll work together to decide what pages are most important for your business. Plus, SEO-optimization add ons are totally available.
A BETTER ONLINE PRESENCE IS ON THE MENU.
$4000 CAD / OR 2 x PAYMENTS OF $2000
At a larger creative agency, a project combining brand strategy, visual identity, copywriting, and a custom website could cost $10,000–$20,000+ CAD.
The Reservation brings the essentials together for $4,000: strategy, a mini brand identity, a four-page Squarespace website, copywriting, foundational SEO, and launch preparation.
After your free consultation, I'll put together a personalized proposal with any additional services that make sense for your business and where you're headed.
Frequently asked questions
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Perfect!
If your existing branding is working well, we can use it as the starting point for your website. We'll discuss whether any refinements are needed during your consultation. The core package price remains the same.
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We can discuss curated stock photography as an optional addition. I'll recommend the best approach based on your business and the type of imagery your website needs.
We can also discuss photography direction as a custom add on!
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Absolutely. Your website is built on Squarespace, and you'll receive a walkthrough video covering the essentials of managing your site.
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Additional pages can absolutely be included in your personalized proposal. If your website requires a much larger scope, I'll recommend a custom engagement instead! It’s easiest to just hop on a call and chat through your project ideas and goals.
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Not all day!
You'll need to complete your pre-work ahead of time and be available for two scheduled feedback checkpoints during your reserved week.
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Foundational on-page SEO is included.
More extensive keyword research, location-specific landing pages, and additional SEO content can be quoted separately.
As part of our Concierge Marketing offering, you can arrange monthly/quarterly SEO + AI optimization packages to keep your new website working for you!
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Your Squarespace subscription, domain renewal, and any paid third-party tools are separate from the design investment.
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Because your website should be easy to manage long after we've launched it. Squarespace gives you a professional, flexible website without the complicated backend, constant plugin updates, or need to call a developer every time you want to change something.
I love it for service businesses because it's easy to update your services, swap out photos, add blog posts, and make everyday changes yourself. Plus, it has built-in SEO tools, mobile-friendly design capabilities, and plenty of room to grow with your business!
Your business deserves a better first impression -
and you don't need to put everything else on hold for the next six months to make it happen. Let's reserve a week, get the foundations right, and give your business an online presence you're excited to send people to.
CONSIDER THIS YOUR INVITATION.